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Nintendo Teams Up With Christina Aguilera For Latest Switch Commercial

It seems you can’t swing a Joy-Con around (with the wrist-strap carefully applied, of course) today without hitting upon a celeb promo for the Switch. The latest to appear is from Nintendo of America, recruiting performer Christina Aguilera and her family for another ‘My Way’ commercial promoting the system.

It sensibly doesn’t pretend that the singer communicates with her family through the Switch Online App voice chat, instead showing video and voice calls on her phone. There’s a bit of online co-op, single player and local multiplayer all thrown in, along with an OLED model – consider all the marketing boxes ticked!

It seems like a perfectly ok commercial to us, and helps show a variety of family-friendly games on the system.

Let us know what you think – as always – in the comments below.

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